Pricing

Pricing

One clear starting point. The final estimate follows your brief.

AI production

from €10,500

excl. VAT

Full-cycle commercials for TV, OLV and CTV.

Calculate your project

What's included

  • Concept and script
  • Storyboard and animatic
  • Characters and visual development
  • AI scenes and product work
  • Edit, graphics, voiceover and sound
  • A master commercial

The starting price refers to the base package; the final scope, revision rounds and timing are fixed in the estimate.

Example project configuration

A 30-second master and 19 adaptations — 20 files. This is an illustration, not a promise: the number of files is set by the brief and fixed in the estimate.

What counts as an adaptation

A version of the master with a different duration, aspect ratio, text version, platform or language. The exact list depends on the brief.

How we estimate

For a first estimate we need the task, brand materials, formats, deadline and a budget guideline. Timing, team and revision rounds are fixed in the estimate and calendar plan.

MPV™

We calculate the cost for your segments and media plan.

Discuss a pilot

Example pilot configuration

  • 2–3 audience segments
  • 2 variations per segment: in A we create 4 modules, in B we change 1
  • a universal video for comparison
  • one test cycle; the next one is planned from its results
  • what you receive: the videos in the agreed formats and a map of segments and modules for the launch

What the estimate depends on

  • Number of segments and modules
  • Production volume
  • Number of versions and formats
  • Platforms
  • Analytics
  • Media placement

How we start

  1. Align the segments
  2. Approve the module architecture
  3. Launch the pilot
  4. Analyse the results
  5. Scale the scenarios that work

The media budget is not included in the production cost: it follows the media plan and is paid separately. The configuration above is an example, not a fixed package — we calculate the pilot individually.

You can start with a test and move toward a scalable model.

Have a commercial in mind?

Tell us the task, formats and deadline — we will prepare the scope of work and propose a production approach.

Discuss a project

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7 short questions — about 2 minutes. Only your contacts are required.

What do you need?